1&1 Launches Innovative Listing Tool for Small Firms

1&1 Launches Innovative Listing Tool for Small Firms(Ping! Zine Web Tech Magazine) – Today, 1&1 Internet (www.1and1.co.uk) introduces its new 1&1 ListLocal which gives companies a better chance to be easily and quickly found online. Now small- and medium-sized companies have the opportunity to feature their contact details instantly on up to 22 online directories, search engines, apps and map services.

As conventional advertising tools and traditional directories lose their significance, the 1&1 ListLocal tool offers a favorably priced alternative for businesses to be found by potential customers. Today, 85 per cent of consumers are searching for local product and services on the Web. This is largely reflected by mobile searches which are significantly increasing due to the rise of smartphone use. Furthermore, 88 per cent of the customers conducting a mobile search for a service actually visit or contact this company within 24 hours. Thus, it is very important for local companies to be prominently positioned online and offer the right information. If companies cannot be found on the Internet or faulty information is provided (such as address, opening hours, phone numbers, etc.), this will often result in lost customer leads. Unfortunately, this applies to a significant amount of local companies.

In order to provide these companies with a good perspective on their current position online, 1&1 is offering a free online check enabling them to test their search-ability on the Internet based on company name and address.

1&1 is excited to deliver ListLocal to businesses so they can quickly and effectively advance their online presence. Only a few steps are needed to add important company details in up to 22 of the leading online directories (including Google Maps, Thomson Local, Facebook, Foursquare, Yelp, TomTom, Scoot and newspaper directories such as Mirror Online and Independent Online, among others).

Beginners and professional users alike can count on low maintenance, great accessibility, and more customer contacts with improved visibility on the Web. There is now no longer a need to register with each, individual platform. The initial entry and all subsequent updates (like changes in opening hours) are performed only once from one, central dashboard. The entry status and customer feedback from each portal can be viewed within the platform as well. This data can be used for both advertising and as insight to advance the company’s own offerings. With a complete profile on each individual directory and register, the business will profit from better visibility and search engine placement.

1&1 ListLocal is offered as Basic and Pro packages. Until December 31 2014, businesses can leverage the Basic version for only £9.99 per month+VAT (regular price £19.99) for the lifetime of the package.  In addition to the maximum reach, 1&1 ListLocal Pro, priced at £29.99 per month+VAT for the lifetime of the package (regular price £49.99), also includes the facility for up to two business locations.

Additional information is available at: www.1and1.co.uk.

About 1&1 Internet Ltd:

1&1 Internet Ltd based in Slough, west of London, is Europe’s No.1 web hosting and domain name registration company. 1&1 Internet Ltd is the UK arm of 1&1 Internet AG based in Germany (a subsidiary of United Internet Group, a public company with a market cap of 5 Billion GBP). 1&1 was established in 1988 and holds more than 13.5 million British, German, US, French, Spanish, Austrian, Polish, Italian and Mexican customer contracts. 1&1 Group manages more than 19 million domain names worldwide. More than 70,000 servers run in 1&1’s five state-of-the-art, green data centers. 1&1 prides itself on being the one-stop-shop for web solutions.

 

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