(Ping! Zine Web Hosting Magazine) – For $117.5 million, business website marketing company Webs, Inc. is set to be acquired by VistaPrint, a provider of marketing and print solutions.
Webs, Inc. operates popular websites including Webs.com, a popular customizable website builder. Others include CRM tool site ContactMe.com and Facebook page assistant Pagemodo.com.
Through Webs.com, the company provides various website creation solutions that range from free to premium plans (priced between $3.75 and $16.67).
“Webs’ suite of products delivers incredible value to micro businesses, helping them to look professional online in order to grow their business,” stated VistaPrint CEO Robert Keane in a press release.
Continuing, Keane said, “Vistaprint is already successfully delivering digital marketing services to our customer base, with hundreds of thousands of active registered customers and over $50 million in digital subscription revenues last fiscal year. Webs complements this success with a business model based primarily on free products that has achieved impressive customer reach. They are serving millions of users who are exactly the types of micro businesses that Vistaprint targets.”
VistaPrint’s solutions include print services related to marketing, events, signage, and advertising.
Meanwhile, Webs, Inc. CEO Haroon Mokhtarzada said Webs, Inc. was “thrilled” about the move, citing the companies’ “common vision for the future of micro business marketing.”
Webs launched in 2001. According to a press release concerning the acquisition, Webs, Inc. maintains a user base in the millions. More than 100 thousand are premium users, paying for the company’s services.
In September, Webs, Inc. announced a Spanish version of webs.com. To view more information regarding the acquisition, view a press release here (webs.com).