Amazon Coins, first introduced last spring exclusively for Kindle Fire tablets, can be used to buy apps, games, and in-app purchases from the Amazon Appstore.
“Since the launch of Amazon Coins, we’ve been amazed by the number of customers using Coins, as well as how many Coins they’re spending on apps and games,” said VP of Amazon Appstore and Games, Mike George. “Because customers can earn Coins when they buy apps in Amazon’s Appstore, and because they can buy Coins themselves at up to a 10% discount, customers love the extra value they get when shopping in our Appstore.”
Users can receive discounts when buying the coins in bulk, as well as the ability to earn extra coins from downloading specific apps or completing achievements in certain games.
New Android customers will need to install the Amazon Appstore onto their device in order to start using Amazon Coins, which can be found here.