Apple & the Tax Incentive: How Nevada Enticed Apple

(Ping! Zine Web Tech Magazine) – It’s commonly dubbed “The Biggest Little City in the World,” and eventually it’ll be home to a new data center facility from top tech company Apple. So why Reno?

There was one major factor that helped convince the Cupertino, California-based company that Nevada was the place to build.

According to a report from the AP, the state helped engineer an $89 million dollar tax break deal that was eventually endorsed by the Nevada Board of Economic Development. In the area, Apple will construct 350-acre facility providing for company services including iCloud and iTunes.

Tax incentives have historically played a major reason for data center builds in various states. In Washington state, a similar initiative helped draw companies including Microsoft and Yahoo to build data centers there.

“If we had not implemented that statute we would not have Apple here,” commented Steve of the Nevada Governor’s Office of Economic Development in the AP’s report.

Apple currently maintains data centers in California and North Carolina. The company is also currently working to construct one in Prineville, Oregon, a site that is also home to a presence from social networking giant Facebook.

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