AT&T Shared Data Plans to Debut in Late August

(Ping! Zine Web Tech Magazine) – Wireless provider AT&T followed in the footsteps of competitor Verizon by announcing its own shared data plans on Monday. Due to become available late next month, the new options allow customers to share data usage on devices.

Six different plans account for data ranging between one and twenty gigabytes. Pricing for the smallest 1 GB offering is set at $40 dollars in addition to a $45 dollar fee for each smartphone added. At the most expensive, customers can pay $200 dollars per month for the 200 GB data plan. That’s along with a $30 dollar fee per smartphone device.

“With these new plans, the more you share, the more you save. They’ll be a good fit for a variety of new and existing customers,” commented AT&T Mobility chief marketing officer David Christopher in a press release. Christopher also emphasized that customers would be able to continue with existing plans.

AT&T noted that it regularly informs customers regarding their data usage when they’re about to exceed their monthly limits.

Verizon debuted its own shared data plans just last month. Called “Shared Everything,” the offering from the company allows used to connect up to ten devices via one plan.

“AT&T and Verizon are both changing their pricing structures to maximize their long-term revenue growth based on where the highest growth in demand will be coming from,” commented Pivotal Research analysis Steve Sweeney in a report from Reuters. The wireless providers have emphasized that their offerings provide particular customers with cost savings.

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