Box Aims to Become More of a Platform Company in 2016

REDWOOD CITY, Calif.—What a month December turned out to be for Box, the cloud computing content-management company that continues to gain new enterprise clients and recently inked partnership deals with IBM and a wide-ranging interview with eWEEK at Box’s new headquarters here, CEO and co-founder Aaron Levie discussed how traditional, data center-focused IT is changing and what he considers to be an inevitable transition to the cloud. (Box moved from Mountain View, a few towns south in Silicon Valley, also last month.)From humble beginnings in 2005, Box now has 54,000 customers (including such blue-chip companies as Coca-Cola, Eli Lilly, GE, the NBA and Procter & Gamble), and 1,300 employees worldwide including 950 at its shiny new headquarters, which includes a second adjacent building it’s currently leasing out to startups. Customer use cases range from Adele’s record label, which used Box to help distribute the singer’s latest album, to GE, which uses Box as its primary collaboration tool. Levie said the big turning point for Box came in 2007 when he and co-founder Dylan Smith decided to “pivot the company” to focus 100 percent on the enterprise.

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