Facebook Aims for 25% Clean & Renewable Energy by 2015

(Ping! Zine Web Tech Magazine) – 25% of energy from clean and renewable resources: That’s the goal social networking giant Facebook hopes to achieve by the year 2015. The company detailed its energy output via its newsroom on Wednesday.

The biggest statistics pertaining to the social network’s energy usage were derived from resources including natural gas (17%), things considered clean and renewable (23%), coal (27%) and nuclear (20%). Meanwhile, 20% of that usage fell under an uncategorized segment.

“We’re releasing this data because we believe in the power of openness, and because we hope that adding another data point to our collective understanding of our industry’s environmental impact will help us all keep improving,” commented the company.

So what was the company’s total energy use during the course of last year? 532 million kWh. That’s all backed by Facebook data centers located in Prineville, Oregon and Forest City, North Carolina. And in the future, the company has its sights set on launching an upcoming facility in Lulea, Sweden.

While working towards the big 25% goal, the company has focused on other initiatives in the meantime including work with environmental organizations, adding renewable components to its data centers and working in locations that are known to provide cleaner resources.

Last year, the top social network launched the Open Compute Project, sharing its data center designs in the hopes of making the market greener and more efficient.

Facebook’s openness regarding its energy use was applauded by environmental organization Greenpeace. “Facebook has shown today it is serious about its push to Unfriend Coal,” commented David Pomerantz.