Fitbit Flex Means Bluetooth 4.0 for Android & iOS

(Ping! Zine Web Tech Magazine) – Staying in shape is tough – but technology can help us maintain our physical health.

That’s where fitness bracelets come into the mix. Such devices can help users maintain their heart rates, track sleep and even calorie intake. And whether it’s the Jawbone UP or Nike FuelBand, many consumers are interested in getting their wrists wrapped around by one of these devices.

However, a newly-released product may be sweeping the competition. Known as the Fitbit Flex, the bracelet was recently released with some very, very positive reviews.

Fitbit Flex delivers on some important lifestyle tracking abilities all for the low price of $99.95 – which we suspect is a pretty good deal.

“This slim, stylish device is with you all the time. During the day, it tracks steps, distance, and calories burned. At night, it tracks your sleep cycle and wakes you silently in the morning. Just check out the lights to see how you stack up against your personal goal. It’s the motivation you need to get out and be more active,” reads a product overview via

While we haven’t gotten our hands on the Flex, a recent report from Tech Hive described the product as something that “bests its closest competition.”

The Fitbit also notably sports Bluetooth 4.0 for Android and iOS, something that surely delivers on the kind of synching technology we like.

Watch Engadget get theirs hands on a Fitbit Flex at CES 2013 below: