Global Capacity Enhances Agent Program

(Ping! Zine Web Hosting Magazine) – Global Capacity, the leading connectivity as a service company, announced today that it is expanding its Agent Program with new online tools and increased dedicated support throughout the pre and post-sales processes. Global Capacity’s competitive business agreements will offer agents the ability to grow revenue while delivering award winning service and support to their customers.

“We are further refining Global Capacity’s agent program to be more flexible and responsive to our partners’ needs,” said Brandon Pemberton, SVP Global Sales for Global Capacity.  “We are offering competitive rate programs and have added dedicated tools and support to attract the best available Agents and Master Agents.”

Partners choose to work with Global Capacity due to its near-ubiquitous coverage and access to over 40 million commercial sites across 50 markets. Once a partner joins Global Capacity’s agent program, they receive instant access to sales and marketing support and tools, and can immediately start providing high quality solutions to their clients. Our partner portal provides unmatched transparency into local connectivity markets, providing pricing, demand and product data within minutes to yield smarter business decisions and simple sales and management made possible by automated ordering and support of services from order to billing, to commissions.

“Our program is structured for long-term successful business relationships,” Ben Edmond, Chief Revenue Officer for Global Capacity.  “Combining deep industry knowledge, superior sales and customer support, competitive pricing and a near-ubiquitous network, Global Capacity further delivers on its brand promise of Connectivity Made SimpleTM to its agents.”

For more information about Global Capacity’s Agent Program, visit

Global Capacity will be exhibiting at the 2015 Channel Partners Expo in Las Vegas from March 16th through 18th. Meet with the Global Capacity partner team at booth #809 to discuss how you can simplify network connectivity, increase customer satisfaction and tap into new revenue growth opportunities.

About Global Capacity 

Global Capacity is the leading connectivity as a service company that improves the efficiency and reduces the cost of data network services globally. Through its One MarketplaceTM, the company brings together customers and suppliers with an automated platform that provides ubiquitous network solutions that deliver on its brand promise of Connectivity Made SimpleTM. Global Capacity delivers its innovative solutions to telecommunication carriers, managed service providers, application service providers and enterprise customers globally. Additional information can be found at or by following Global Capacity on Twitter and LinkedIn.


Find, Target, & Capture your Audience with the Vertical Measures’ Facebook Ads Targeting Guide

(Ping! Zine Web Hosting Magazine) – Without question, advertising on Facebook is the most potent social promotional tool for marketers seeking their target audience. More than two million businesses are now actively using Facebook Ads to target prospective customers (per Adweek). Facebook’s accuracy is remarkably rich, its customer targeting is deep, and its base of users is vast. But how can B2B and B2C marketers best understand all the nuances in the Facebook Ads targeting system?

Vertical Measures has the answer, in its new guide The Facebook Ads Guide to Find, Target and Capture Your Audience, available here for download. This guide will help businesses understand how to reach the right audience, using precise Facebook data and taxonomy targeting options.

The free Vertical Measures downloadable guide shows readers how to:

  • Set up, organize, and amplify the success of ad campaigns
  • Look at the key insights to get a full picture of ad performance
  • How to create custom ad sets through strategic targeting
  • Ways to prepare a website to maximize campaign success

Also included in the download is a comprehensive taxonomy worksheet of over 1,060 options for Facebook Ads targeting. With over 150 demographic targeting options, 200 interest targeting options, and 650 behavior targeting options, this list is the ultimate resource for Facebook ads targeting that doesn’t exist anywhere else.

Authored by the Digital Advertising team at Vertical Measures, The Facebook Ads Guide to Find, Target and Capture Your Audience offers the following sections:

  • Pre-Campaign Launch
  • Campaign Creation & Organization
  • Ad Set Creation: Choosing your Audience
  • Ad Creation
  • Facebook Ads Custom Reporting
  • 1,060+ Facebook Targeting Taxonomies

“If you’re a marketer that wants to reach your audience, you better be using Facebook Ads to find and capture them,” says Anthony Martinez, Digital Advertising Analyst at Vertical Measures and lead creator behind the guide. “Facebook has over a billion active users, and somewhere in that number are your customers. By learning how to use Facebook user data and precise targeting, your business can grow its leads, conversions and brand awareness. It’s time for marketers to know what works in the ever-changing world of Facebook Ads and start putting best practices into play.”

Look beyond the Buzzfeed shares on your news feed and start to understand the strength of a Facebook Ads platform – download your free copy of The Facebook Ads Guide to Find, Target and Capture Your Audience today!

About Vertical Measures

Vertical Measures is a full-service internet marketing agency dedicated to helping clients drive profitable growth through content marketing. Based on the principles outlined in Vertical Measures’ proven 8 Step Process, VM produces integrated digital strategies, content pieces, and targeted SEO & PPC campaigns for organizations large and small. As an industry leader, VM publishes in outlets like CMI & Phoenix Business Journal, teaches educational content marketing workshops and seminars, and brings customized onsite training directly to internal teams. Find more information at