Google Penalizes Rap Genius For SEO Tactics

Google Penalizes Rap Genius For SEO Tactics (Ping! Zine Web Tech Magazine) –  Google has removed Rap Genius, a popular music lyric website, from its top search results after the company discovered the website was using tactics to receive more search rankings, claims a report from the Los Angeles Times.

The lyric website was caught offering bloggers more exposure in exchange for links to their website on their blogs, which boosts their site high in Google’s search rankings.

The site was caught using these tactics after they posted a status on Facebook asking, “Do you have a blog? Do you wanna be a RAP GENIUS BLOG AFFILIATE? Help us help you!”

Tech entrepreneur, John Marbach, emailed Rap Genius asking for more details then posted the response online, in which Google’s webspam team saw.

“We’re working on it as fast as we can, and expect to be back on Google very soon. It sucks to be off Google for us and for the thousands of our community members who have worked so hard to create what’s often the best search result,” stated Rap Genius in a statement to TechCrunch.

Last year, Rap Genius received $15 million in funding form technology investors, Andreessen Horowitz.