Instagram Transformed by Tech Startup Spreesy into an eCommerce Marketplace

(Ping! Zine Web Hosting Magazine) – How much is an Instagram follower really worth? A few ‘likes’? The odd comment? With Spreesy, followers can be worth so much more. Any Instagram account can now be transformed into an easy-to-run business.

“Any Instagram account can now be transformed into an easy-to-run business. Followers have never been so valuable” said Spencer Costanzo, Co-Founder.

According to a new report by Digi-Capital, “Mobile revenue will jump more than 300 percent in the next four years, hitting $700 billion in revenue by 2017.”

The vast majority of that $700 billion will be generated from mobile commerce, but how does that affect the average person or business? How can we profit from the massive growth of social networks, and mobile commerce?

The answer is Spreesy: The first ever one-step Instagram selling solution.

Spreesy is the latest startup in the social commerce revolution. With Spreesy’s patent pending system, anyone on Instagram can instantly turn their followers into customers by making Instagram posts “shoppable”. After connecting your Instagram to www.Spreesy.com, you can post on Instagram as usual. When you want to make a post “shoppable,” just include a price and quantity in the post’s caption. Now your customers can purchase by simply entering an email address in the comments section of the Spreesy-enabled Instagram post. After commenting with an email address, they checkout securely with PayPal, and you get paid instantly.

“Whether selling a one-of-a-kind piece of jewelry or your brand’s products, Spreesy makes it easier than ever to sell on Instagram,” says co-founder Braydon Batungbacal.

“Any Instagram account can now be transformed into an easy-to-run business,” adds co-founder Spencer Costanzo. “Followers have never been so valuable.”

Spreesy is founded by two young college dropouts, Spencer Costanzo and Braydon Batungbacal, who have had success in the app space with a combined 20,000,000 app users. Spencer, 20, and Braydon, 22, are entrepreneurs who broke into the app space early in 2011, topping the charts for several years in multiple app categories from Games to Utilities.

“After spending months developing international marketplace apps for iPhone, we came across the idea of enabling selling over Instagram, and devised an efficient method of doing so that eventually became Spreesy,” says Costanzo.

Over 300 million people use Instagram monthly, and many people and business have thousands, or even millions of followers. But what are followers really worth, if all they can do is like and comment on posts? Followers can show support for a business by commenting on posts, but until now, that action has provided little direct financial benefit. Spreesy allows businesses to easily monetize their followings directly over Instagram, enabling them to capitalize on the thousands to millions of people who have already demonstrated interest in their products. Now, that interest can be transformed from a follower count to the bottom line.

“It was a difficult decision to shut down the apps that we’d worked so hard on,” says Costanzo, “but we knew that enabling commerce on Instagram was too big an opportunity to miss.”

Instagram is no longer just a social network; it is now an eCommerce marketplace. Eventually, through Spreesy, buying products over Instagram will be as commonplace as commenting or liking. Instagram’s full potential has finally been unlocked.

Advertisement