(Ping! Zine Web Tech Magazine) – Publishers will now be able to purchase advertising spots on Mozilla’s Internet browser, Firefox.
On Tuesday, Mozilla announced via blog post that the company plans target users Internet experience through their newest program Directory Tiles, a system that features nine tiles with sponsored websites intended to targeted first-time users.
“Directory Tiles will instead suggest pre-packaged content for first-time users. Some of these tile placements will be from the Mozilla ecosystem, some will be popular websites in a given geographic location, and some will be sponsored content from hand-picked partners to help support Mozilla’s pursuit of our mission,” writes Darren Herman, VP of Content Services, in the blogpost.
Directory Tiles is part of Mozilla’s plans to transform the “users content experience”, which also includes the User Personalization Update, a way for users to find their favorite content more easily.
“We are excited about Directory Tiles because it has inherent value to our users, it aligns with our vision of a better Internet through trust and transparency, and it helps Mozilla become more diversified and sustainable as a project. While we have not worked out the entire product roadmap, we are beginning to talk to content partners about the opportunity, and plan to start showing Directory Tiles to new Firefox users as soon as we have the user experience right.”