(Ping! Zine) – PARADE Magazine, the most widely read magazine in America with a circulation of 32.2 million, has selected The New York Internet Company (NYI), a mission-critical data services service provider, to manage the digital expansion of its content.
“NYI knows what’s at stake as we evolve our digital product to reflect our print model,” said Alex Baxter, VP & GM, PARADE Digital.
“Delivering multiple forms of content, be they games, video, RSS, and so on, to a variety of platforms is no small task. Among other things, it requires a dedicated, reliable and flexible data services vendor that realizes the value of maximum user engagement across a vast network. With NYI, we have found that vendor.”
“PARADE is at the forefront of transforming digital content distribution,” said Phillip Koblence, VP, NYI. “We are excited to be part of this effort. Alex and his team share a commitment to technical excellence that rivals our own.”
PARADE magazine is distributed by more than 510 Sunday newspapers, including the Atlanta Journal & Constitution, The Baltimore Sun, Boston Globe, Chicago Tribune, Dallas Morning News, Houston Chronicle, The Los Angeles Times, The Miami Herald, the New York Post, The Philadelphia Inquirer, San Francisco Chronicle, Seattle Times & Post Intelligencer and The Washington Post. For more information, visit www.parade.com.