Tablet Sales Declining Due To High Demand For Larger Smartphones

Tablet Sales Declining Due To High Demand For Larger Smartphones(Ping! Zine Web Tech Magazine) – For the first time, researchers are seeing a decline in tablet sales, a result that many say is due to the high demand for “phablets.”

According to the Wall Street Journal, research firm NPD DisplaySearch noted that this year’s Q1 tablet sales had fell to 56 million, 3 million down from last year’s 59 million units, attributing the growing popularity of larger smartphones to the decline.

New product launch delays and the decline in demand for small tablets in emerging regions such as China can also be attributed to this sudden drop in sales. Last year, tablets between 7-inches and 7.9-inches accounted for 58% of world-wide tablet shipments.

“Most major brands have recently reduced their business plans for 2014. There is a risk that the replacement cycle for tablet PCs will lengthen beyond the one to two year range unless brands can develop more attractive usage scenarios,” said NPD analyst Hidekazu Torii.

NPD’s study predicts that only 285 million units will be sold in 2014, a lower number than previous projections of 315 million. By 2017, the firm anticipates sales to decline to single digit numbers.

The full report from NPD DisplaySearch can be found here.

 

 

 

 

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