(Ping! Zine Web Hosting Magazine) – One thing that internet technology has provided is the convenience to shop. Yes, a lot of people are now into online shopping primarily because you can get the best discount deals without having to drive to the store, saving you gas money as well. And with the increase in the demand on the online market comes the rise in numbers of businesses establishing their online stores. On the part of the customers, online shopping is very easy: select the products, hit the shopping cart button and proceed to check out. In just minutes, you’re done with shopping.
But on the part of store owners, it takes hard work, time and money to come up with the best shopping website. If you are thinking of creating a website for the purpose of selling products and services, the first thing to have in mind is finding a website builder that comes with e-commerce features. The “shopping cart” which is an integral part for any online stores can be bought as a separately though you may encounter some problems since it has to be compatible with your website builder.
Choosing a site builder with e-commerce will provide you with a number of benefits:
- Cost Effective
Rather than having to pay for a site builder then spending on adding its e-commerce features, it is ideal and cost effective to have both in one package. It also saves you the hassle of finding compatible shopping cart software that will work with your website. Some business owners often make this mistake and wind up having to pay more. Remember that with a limited capital during the initial stage of the business, every form of savings is very important.
- More forms of payment offered
Ideally, an online store should offer customers convenience by offering different modes of payment. There is some shopping cart software that only features a specific payment option thus limiting the site’s capabilities to cater to a wider market. Built-in software on e-commerce from site builders often works with multiple merchant providers. You can easily set up a PayPal account or accept payment from different credit card companies without any problems. If customers can see that you have all these payment options, there’s a greater chance that they’ll make a purchase.
The problem with using separate e-commerce software is that set up and learning how to manage it may take some time. They will provide you with instructional guides and tutorials but going through all these can lead to headache and stress especially if you’re not tech savvy. With a site builder that offers e-commerce, everything will be handled and tech support is always on standby.
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